Querubin

CDMX - México

Branding

Querubín is a Mexican brand dedicated to the manufacture of pyjamas that combine style, comfort and quality.

Being a rebranding, we took the wing motif, an element that alludes to cherubs as guardian angels of sleep, and integrated it into the typographic game of the logo to give it a contemporary, but delicate style; with this same idea, we created the icon using the letter Q. For the advertising, we used phrases with jovial but relaxed language and typography.